Round 2 · Clarifications

Just a few more details, Keeley

Thank you for the first round — you've answered the big questions. These are the last gaps.

Hi Keeley ♥ Your first questionnaire (28 May) resolved the credentials, BACP number, modalities, fees, press, reviews policy and your USPs — thank you. We're now down to a handful of items that are still open or that we need before we can take the site out of "private demo" mode. Most are quick yes/no. Where it helps, we've reminded you what you said last time.

Hit Save at the bottom and we'll do the rest.

1Your Marlow location

You picked "Both equally" for lead location, but the first form only captured your Uxbridge address. We need the Marlow side too so the local-SEO and Google Business signals line up.

Is this still your Marlow venue? From research: Key for Change, The Courtyard, 60 Station Rd, Marlow, SL7 1NX. Tick whichever applies.

Yes — that address is correct and current Address has changed — see below I no longer practise in Marlow — Uxbridge only

If the Marlow address has changed, what's the new one? Which days are you in Marlow vs Uxbridge? e.g. "Mon & Tue Marlow, Wed–Fri Uxbridge, Sat online". This drives the opening-hours schema for both Google Business Profiles. Best phone for Marlow enquiries — is it the same Uxbridge landline (01895 239246) or a different number?

2Marlow interior photos

Last time you said"Uploading the pics to a google pics drive and will send separately."

Are they ready? Please paste the Google Drive (or Photos) link here: If you'd rather email or WhatsApp them, just tick this and we'll chase:

Chase me — I'll send them separately

3Your personal story

Last time you answered"no" — which we couldn't quite read. Could you pick one of the options below?

Research has the arc: raised on a West London council estate · single mother of two · worked as IKEA cashier through an abusive relationship · Brunel University · MA Psychotherapy at Metanoia · built Key for Change. This is rich Experience-pillar material for Google's E-E-A-T but only if you want it shared.

How would you like us to handle your personal story on /about/ ?

Share it — and I'd like to write it myself, in my own words Share the headline arc — you can paraphrase from the research, send me the draft to approve Brief mention only — "lived experience of a toxic relationship" without the council-estate/IKEA detail Keep it off the public site — credentials, press & clinical expertise only

Specifically — are the following OK to reference?

Your toxic-relationship experience with your children's father (you mentioned this in your USPs) Your 10+ years working with high-risk offenders in HMP Dual heritage / class / social-mobility lens Working as an IKEA cashier while studying / mothering

Anything else about your story you'd like us to know — or definitely avoid?

4GoHighLevel lead sync

Last time you said"I am mindful that GHL is my CRM and I capture leads via this format so it would be good to sync them."

For every enquiry-form submission on the new site to land in your GHL pipeline, we need a few specifics. If any of this is jargon, no worries — just tick "set this up for me" and we'll log in to your GHL and wire it.

GHL sub-account / "location" name If you log into GHL you'll see this top-left. We need the right account so leads don't go to the wrong pipeline. Which pipeline + first stage should new website enquiries land in? e.g. "New Enquiries pipeline · Awaiting Reply stage" Tag(s) to apply to every site lead (so you can filter them) e.g. website-lead, marlow, narcissistic-abuse How would you like us to connect?

I'll grab a webhook URL from GHL and paste it below I'll add a GHL Private Integration token (we'll send you the steps) Just set this up for me — I'll give you GHL login access

Webhook URL or token (if you have it)

5Your package prices

Last time you said"£250 initial consultation, then clients opt into a package that can be paid in full or monthly" + a Drive PDF with the detail.

For SEO + booking pages we need a published price (Google rewards transparency & users filter by it). We can either publish your package prices in plain text, or just publish "from £X" with a "request the full price list" link.

How would you like prices shown publicly?

Show all package prices in full Show "from £X" only — full list on enquiry Show £250 initial consultation only — discuss packages on the call

If "show in full" — paste the package prices here, or just confirm the Drive PDF is the current version Drive link from last time: open the PDF Do you offer concessions or a sliding scale?

6Compliance & trust signals

Therapy sites are YMYL ("Your Money or Your Life") to Google — credentials and registrations carry more weight than on a normal small-business site. None of these have to be displayed publicly; we just need them on file.

ICO data-protection registration number Required if you process special-category data (you do — clinical notes). Look it up at ico.org.uk/ESDWebPages/Search if you can't find your cert. Professional indemnity insurer + policy number We'll keep this private; just helps confirm you're insured for the schema's "professional credential" entry. Companies House number for Key for Change Ltd (if registered as a Ltd company) Insurance providers you accept We'll list these on the fees page — clients filter by their insurer.

7Booking flow & safety features How would you like prospects to book?

GHL built-in calendar (recommended — keeps everything in one CRM) Calendly Acuity Scheduling Enquiry form only — you book the call manually

Free 20-minute discovery call — do you offer this?

Yes — free, 20 mins Yes but paid (e.g. as part of £250 initial) No — straight to initial consultation

A Quick Exit button (top-right, sends the visitor to bbc.co.uk when they press ESC) is industry-standard on narcissistic-abuse / domestic-abuse pages — helps anyone reading the site while their abuser is nearby. We strongly recommend enabling it on the toxic-relationship pages.

Enable Quick Exit on the narcissistic-abuse / toxic-relationship pages?

Yes — enable it (recommended) No

8Brand & domain Which domain should the new site live on?

therapyinmarlow.co.uk (matches the brand name) keyforchange.com (your main brand — therapyinmarlow.co.uk redirects in) A new domain — see below

If "new domain" — what would you like? How should the site brand itself?

"Therapy in Marlow — a brand of Key for Change" (sub-brand) "Therapy in Marlow" standalone — no Key for Change visible "Key for Change · Therapy in Marlow" — your main brand leads

Logo + brand assets — do you have a master file we can use? We've matched the demo to the colours pulled from keyforchange.com (purple / lavender / cream / Montserrat). If you have the original SVG / PDF logo, that'd be ideal.

9One last thing Anything else that's changed, or anything you've remembered since last time?

Your name

Best email for follow-up